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Job Title: L&D Blog Editor & Long-Form Writer (B2B)
Location:Bangalore ] (Full-Time,Onsite)
Experience: 2 Plus years
Industry: Learning & Development, Corporate Training, EdTech
About the Role:
We are looking for a skilled L&D Blog Editor & Long-Form Writer with expertise in creating high-quality, research-backed B2B content. The ideal candidate will have a deep understanding of corporate learning, instructional design, workforce upskilling, and leadership development. This role involves crafting engaging, thought leadership content tailored for L&D professionals, HR leaders, and business decision-makers.
Key Responsibilities:
Writing & Editing:
- Write and edit long-form B2B content including articles, whitepapers, case studies, and reports.
- Ensure clarity, structure, and readability, while simplifying complex L&D concepts for a business audience.
- Develop storytelling-driven and persuasive content that resonates with corporate readers.
- Optimize content for SEO, including keyword research, metadata, and internal linking.
L&D Industry Expertise:
- Research and write about corporate learning trends, instructional design, eLearning, leadership training, and upskilling.
- Develop insightful content on LMS, employee learning strategies, reskilling initiatives, and digital transformation in L&D.
- Address key pain points and challenges faced by L&D managers, HR leaders, and corporate training professionals.
B2B Content Strategy & Thought Leadership:
- Create high-value, research-backed content that establishes the brand as a thought leader in the L&D space.
- Develop content that generates leads, enhances brand credibility, and nurtures customer relationships.
- Work with marketing, sales, and subject matter experts (SMEs) to align content with business objectives.
Research & Analytical Skills:
- Conduct in-depth research on L&D best practices, case studies, and industry insights.
- Utilize data-driven storytelling to create compelling narratives backed by statistics and reports.
- Stay updated on L&D innovations, AI in learning, and workforce development trends.
Tools & Technical Skills:
- Proficiency in Content Management Systems (CMS) like WordPress, HubSpot, or similar platforms.
- Knowledge of SEO tools (Google Analytics, Ahrefs, SEMrush) to track and improve content performance.
- Familiarity with AI-powered writing tools (ChatGPT, Grammarly, Jasper) to enhance content quality.
- Experience using collaboration tools (Google Docs, Notion, Trello, Asana) for content planning and workflow management.
Key Qualifications:
- Proven experience in long-form B2B content writing, blogging, and editing in the L&D, HR Tech, or EdTech domain.
- Strong understanding of corporate training methodologies, instructional design, and digital learning trends.
- Exceptional writing, editing, and research skills with a keen eye for detail.
- Ability to simplify technical concepts and create engaging, actionable content for business professionals.
- Strong understanding of SEO best practices and content marketing strategies.
Why Join Us?
- Opportunity to shape industry-leading thought leadership content in the L&D domain.
- Work with a fast-growing, innovative company in the corporate training space.
- Competitive salary and career growth opportunities in content strategy and marketing.
- Collaborative, learning-focused work environment with exposure to top industry experts.
-Developing Concepts and Ideas
-Oversee the Multimedia Productions
-Aligning Creative Departments and Stakeholders with their ideas.
-Understanding Client needs & Planning accordingly.
-Create and enforce design & branding guidelines.
-Manage Budgets & project resources.
We are looking for a rockstar Creative Director with an iterative mindset and is entrepreneurial in nature who can be a part of the early product team which is building a comprehensive spiritual wellness brand from India.
Roles and responsibilities:
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A candidate who can efficiently manage the content programming for the brand
across YouTube and Instagram.
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Jamming, ideating and creating original content IPs and campaigns.
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Ensuring flow of information and communication between departments i.e. writing,
production and post production to ensure quality and timely execution of content.
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Prior experience with high pressure timelines and creation is a must.
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Network of technicians and creative resources is a plus.
Experience you should have:
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5-8 years of creative experience and 2-5 years of managerial experience
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Experience working at a content studio and creative agency is a plus.
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Outstanding copy, design and storytelling skills.
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Someone who consumes social media content all day and binge watches movies &
shows at night.
Skills/mindset you MUST have:
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● Product-first thinking - Break complex problems into implementable solutions
with iterative mindset using the product
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● Whole-brain problem solving - Uses right and left sides of the brain effectively
- Strong business judgment and analytical acumen with creative thinking
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● Thrives in chaos - Comfortable with ambiguity but loves defining the
boundaries and parameters and getting shit done
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● Communicate, care, inspire - Exceptional interpersonal and leadership skills -
be a leader and a team player
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● Always push the bar - Strive for excellence in whatever you do, take ownership
and responsibility for outcomes
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● Build fast, fail, learn, HUSTLE HUSTLE HUSTLE
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● Want to have fun - if you are not happy and people around you are not happy,
how will we make the world a happier place? :)
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● Curious and spiritual soul - Understanding of market and experience with
astrology, yoga, mediation, Art of Living, Isha Yoga would be a good plus
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