26+ Social Media Optimization (SMO) Jobs in Bangalore (Bengaluru) | Social Media Optimization (SMO) Job openings in Bangalore (Bengaluru)

About LH2 Holdings:

LH2Holdings is an AI Operating System to scale digital content brands and creators.

We buy or partner with great digital content brands (web platforms, YouTube channels, apps, podcasts, newsletters, etc) and scale them. LH2 is being built by second-time founders who have scaled tech platforms with hundreds of millions of users in their previous ventures. Our vision is to enable digital creators to scale as easily as large conglomerates do.

About the Role:

We’re looking for a seasoned Social & Community Lead to shape and own our social presence from the ground up—someone who understands content creation and distribution like second nature knows how to grow audiences organically, and can translate insights and impact into meaningful engagement. You’ll be the voice of LH2 across platforms, responsible not just for building audiences but for building community.

This isn’t just a social media gig—it’s a strategic role that sits at the intersection of digital media, growth marketing, and inbound business development.

Key Responsibilities:

1. Build and scale LH2’s social presence from scratch—starting with X (Twitter) and LinkedIn—with a goal of reaching and engaging hundreds of thousands of followers.
2. Create and curate original, thought-provoking, and platform-native content across multiple channels (X, LinkedIn, Instagram, YouTube Shorts, Threads, etc.) that reflect our work, POV, and the broader digital media landscape.
3. Stay plugged into the digital media ecosystem—including updates from Google (e.g., Discover, AI content penalties, algorithm shifts), monetization trends, and platform changes—and distill these into actionable, insightful content.
4. Turn case studies into content. For example, If we help a partner site grow Discover traffic 5x, you’ll create snackable posts, threads, infographics, or videos breaking down the how, the why, and the what it means for others.
5. Build a community hub—whether on Slack, Discord, or elsewhere—of digital media operators, site owners, and content entrepreneurs who care about scaling media businesses.
6. Drive inbound leads by leveraging community engagement and social reach to attract potential partner sites looking to scale with LH2.
7. Use AI-first workflows to speed up content production, research, engagement tracking, and community management—while still maintaining a human, authentic tone.

Requirements:

1. 3-4 years of experience in social media, content strategy, or community building, with a track record of scaling a social channel from 0 to 100k+ followers—preferably on X or LinkedIn.
2. Strong grasp of digital content trends, Google ecosystem updates, and the media/creator economy.
3. Proven experience creating content that performs—be it threads, memes, carousels, short-form videos, or newsletters.
4. Experience managing and growing communities on platforms like Discord, Slack, or Circle.
5. Comfortable using AI tools (e.g., ChatGPT, Midjourney, Notion AI) to enhance content creation, research, and engagement—AI-first thinking is a must.
6. Exceptional written and verbal communication skills, with the ability to adapt tone across platforms and audiences.

Job Description for Digital Marketing Executive

• Contribute to the development of an overall strategy for digital marketing.
• Develop and implement digital marketing campaigns across a broad range of media (SEO, SEM, social media, email, mobile, display).
• Provide management and maintenance to the company’s owned media, such as websites, mobile apps, and CRM/email software.
• Creating engaging and relevant digital content for distribution across a variety of digital platforms.
• Campaign management for social media.
• Management of digital advertising campaigns.
• Campaign management for search engine optimization.
• Ensure that conversions, pixels, and events are tracked on the website and across various digital platforms.
• Identify market trends, the brand’s audience, and competitors, along with the entire consumer journey to increase engagement and conversion.
• To develop optimization plans, analyze data from digital marketing analytics reports, and share insights with team members.
• Share insights with the rest of the team on new technologies, emerging digital tools, and digital marketing trends.

Requirements for Digital marketing executive

The following qualifications are required if you are applying for a digital marketing executive job position:

• An undergraduate or graduate degree in marketing or a related field is required.
• Experience, ideally within the industry, in digital marketing.
• Independently handling the content.
• Efforts to lead and manage SEO/SEM, marketing databases, email campaigns, social media campaigns, and display advertising campaigns.
• Optimization of landing pages and conversion funnels.
• Multivariate and A/B testing experience.
• The digital marketing executive job role needs an understanding of ad serving tools.
• Knowledge of how to set up and optimize PPC campaigns across all major search engines.
• Having a working understanding of HTML, CSS, as well as JavaScript.

We’re looking to hire a Junior Media Buyer for Meta Ads.

The ideal candidate would have 1-2 years of experience with managing a Meta Ad account. If you’d like to apply for this position, you should be able to quickly and efficiently launch creative tests and scale winning ads for great account performance.

We’re a Silicon Valley backed startup operating in India and selling to the US (currently expanding to other countries). We offer live 1-on-1 yoga and personal training via Zoom with Indian coaches to international clients. Our team is 40+ people, based out of Bangalore (though remote work welcome). We’re a high skilled, fast paced team preparing to scale our company (and ads).

Candidate should be able to:

• Lead creative generation & iteration to improve account performance
• Analyze ad performance through a funnel
• Debug failing ad sets
• Understand how to structure Campaigns, Ad Sets, and Ads for reliable performance
• Structure an account for both scaling good ads and testing new creatives

Skills:

• Organized - can organize 100s of creative tests, campaigns, naming conventions and document all learnings
• Meticulous - pays attention to every detail of the ad setup to make sure each and every aspect is correct (including complex naming conventions, test across multiple countries)
• Analytical - is great with excel or google sheets, can run complex pivot tables analyzing ad results to find nuances in the results and launch iterative tests based on the learnings
• Creative - can lead efforts to make great images and videos for ads, understands the basics of copywriting and has an eye for design. Ideally you’ve studied many examples of good image and video ads and can lead efforts on that
• Insightful - understands psychology and can leverage this to make ads that resonate deeply with our audience

We are seeking a Social Media Manager to develop and execute social media strategies, create engaging content, and manage community interaction across multiple platforms. The role includes analyzing performance metrics and driving brand growth through effective campaigns. Strong communication, creativity, and experience with social media tools are essential

Job Responsibilities:

• Social Media Strategy: Develop and implement effective social media strategies to increase brand awareness, engagement, and customer loyalty.
• Content Creation: Create engaging content for social media platforms (e.g., posts, images, videos, stories, etc.) in line with brand guidelines.
• Platform Management: Manage and update social media accounts (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.), ensuring consistency in brand voice and tone.
• Community Engagement: Respond to comments, messages, and interactions from followers to build a loyal community and foster positive relationships.
• Analytics & Reporting: Monitor, analyze, and report on social media performance metrics (e.g., reach, engagement, conversions) using tools like Google Analytics, Hootsuite, or Sprout Social.
• Trend Monitoring: Stay updated on industry trends, platform changes, and emerging social media tools to ensure the brand remains relevant.
• Collaboration: Work closely with marketing, design, and content teams to align social media initiatives with broader business objectives and campaigns.
• Brand Advocacy: Promote and maintain the brand's online presence, ensuring content resonates with the target audience and supports the overall brand strategy.
• Crisis Management: Handle negative feedback or social media crises swiftly and professionally.

Requirements:

• Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Experience: Proven experience (1-3 years) in managing social media accounts and executing successful campaigns for brands or companies.
• Skills: 
• Excellent writing, editing, and communication skills.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Basic understanding of SEO and online marketing.
• Creativity: Strong visual and creative skills to produce engaging content that aligns with the brand.
• Adaptability: Ability to work in a fast-paced environment and adapt to changing social media trends and platform updates.

As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing digital marketing strategies to increase brand awareness, drive website traffic, and generate leads. You will work closely with the marketing team to create engaging content and optimize campaigns across various digital channels.

Roles & Responsibilities:

• SEO Management: Optimize website content and structure to improve search engine rankings and drive organic traffic.
• Content Creation: Develop and manage engaging content for blogs, social media, email campaigns, and other digital platforms.
• Social Media Marketing: Create and execute social media strategies to enhance brand presence and engage with the audience across platforms.
• Email Marketing: Design and implement email marketing campaigns, including newsletters and promotional offers, while analyzing performance metrics.
• PPC Advertising: Manage paid advertising campaigns (Google Ads, social media ads) to drive targeted traffic and improve ROI.
• Analytics and Reporting: Utilize tools like Google Analytics to track and report on campaign performance, providing insights and recommendations for improvement.
• Brand Development: Assist in developing a cohesive brand strategy and ensure consistent messaging across all channels.
• Market Research: Stay updated on industry trends and competitor activities to identify new opportunities for growth.
• Collaboration: Work with cross-functional teams, including sales and product development, to align marketing efforts with business objectives.

trying to make a mark in business areas like web development and Digital Marketing. we are looking for a Candidate who is Good in SEO, SEM, SMO AND SMM and who has hands-on experience. Selected candidates will be working on internal as well as client projects. This job is work from Office only.

About this role

We are looking for a versatile, enthusiastic content marketer with an inclination towards digital long-form content to join our founding team. As the second member of our marketing team, you'll need to possess a strong drive, take ownership of your work, and have an insatiable desire to take action and make things happen 🚀

You will be responsible for developing engaging, high-quality, and SEO-friendly content. Your primary focus will be on creating content that attracts and engages our target audience, drives organic traffic, and promotes brand awareness.

You will be working closely with the founders, marketing, and product teams to ensure that the content you produce stays relevant, user-friendly, and SEO-friendly at all times.

You will play a pivotal role in shaping our brand's voice and message and ensuring that our content is engaging and relevant to our target audience. You will be required to:

• Write a variety of well-researched, engaging, and target audience-oriented content, including but not limited to: long-form blogs, social media posts, emailers and newsletters, repackaging video content (podcasts and webinars), eBooks, whitepapers, website content, etc.
• Develop a deep understanding of the user, their stage of the journey and intent
• Frequently conducting keyword research and incorporating best SEO practices in the content you produce
• Hustle your way to find channels to promote the different forms of content that you will create
• Set up personal processes to improve the efficiency and effectiveness of the writing process: Strive to get to the published stage with minimal reviews
• Ensure all-around consistency with regard to the style, fonts, images and tone
• Research competitors and industry trends to come up with content pegs that communicate our USPs and strengths to the correct TG
• Publish high-quality compelling content within established timelines to achieve outcomes
• Work towards minimizing the time for research by curating high-quality sources for research
• 
  

📎 Key qualifications

• Minimum 3 years - as a content marketer, or similar role in B2B SaaS company.

Digital Marketing Manager

Role: Digital Marketing Manager

Required Educational Qualification: Any UG or PG

Company Name - Promilo.com (Sawara Solutions Pvt ltd)

Experience - 2 to 5 yr

Location: Bangalore

Mode – Full Time / Work from office

About us:

Promilo is India’s 1st innovative platform which “Pay to Browse”

It is a B2B SaaS start-up that enables to accelerate of he business appointment funnel of the

companies. We’re an advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by Start-up India, Start-up Karnataka & MSME companies.

To know more - visit our company website.

Job description

Roles and Responsibilities

● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social

media and display advertising campaigns, EPC campaigns,Organic content, and blog posts.

● Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and

maintain social media presence and execute marketing campaigns.

● Measure and report performance of all digital marketing campaigns and assess against goals.

● Measuring ROI for digital marketing and making recommendations on the most optimal

solutions.

● Collaborates with internal teams to create landing pages and optimize the user experience.

● Brainstorms new and creative growth strategies through digital marketing

● Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.

● Regularly review and monitor competitive websites to ensure leading in design, usability, and

user experience.

● Keeping up to date on industry trends, new media buying opportunities, and

recommendations on new ways to reach the target audience

Desired Candidate Profile

● Minimum 1 -2 years of relevant experience in Digital Marketing.

● Demonstrable experience leading and managing SEO/SEM, marketing database, email,

social media and/or display advertising campaigns, EPC campaign, Organic content, blog

posts.

● Experience working on-page optimization and off-page optimization

● Highly creative with experience in identifying target audiences and devising digital campaigns

that engage, inform, and motivate

● Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,

WebTrends)

● Working knowledge of HTML, CSS, and JavaScript development and constraints

● Experienced with website analytics and can distill data into actionable insights

● Familiar with financial planning and strategy, excellent account-based marketing, event

planning, analytics, email, social media, paid, marketing operations, copywriting, and editing

skills.

KeySkill: digital marketing, Content Creation, PPC. organic content, Facebook Campaign, GoogleAdWords, marketing, management, Blog, Commenting, Social Media, Optimization, ContentOptimization, Google Ads, Seo Marketing, Website Analysis, Advertising Campaigns, EPC, Search, Engine Marketing

Role - Sr. Executive - Paid Social, India (Gurgaon, Bangalore,

Mumbai)

Overview of job -

Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Sr. Executive – Performance Marketing for its Services Hub . In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories. 

What you’ll bring:

● You are proficient in English

● You have 2+ year experience of planning and managing Social campaigns

● You have a high-level knowledge of Paid social platforms

● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed

● You have experience maintaining quality standards at scale

● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends

● You have excellent communication skills, both verbal and written

● You are proficient in Microsoft Excel and Google Sheets 

Role - Manager - Paid Social, India (Gurgaon, Bangalore, Mumbai)

Overview of job -

Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Manager – Performance Marketing for its Services Hub . In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories. 

This role reports to the Director – Performance Marketing  

What your day job looks like -

● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)

● Support the training and growth of your local Social team

● Enforce Social best practices with a focus on platform expertise, consistency, and quality of work delivery

● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output

● Serve as point of escalation for your team and take ownership of resolving any issue

● Provide career development and coaching for your team

● Line manage 2-5 direct reports

● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done

● Present strong and effective communication across all levels 

What you’ll bring:

● You are proficient in English

● You have 5+ year experience of planning and managing Social campaigns

● You have a high-level knowledge of Paid social platforms

● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed

● You have experience maintaining quality standards at scale

● You have experience providing service to local teams from a centralized location

● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends

● You have excellent communication skills, both verbal and written

● You are proficient in Microsoft Excel and Google Sheets 

Role: Social Media Marketing

Industry Type: Real Estate

Employment Type: Full Time, Permanent

Job Description & Responsibilities

 Build and manage the company’s social media profiles and presence, including

Face book, Twitter, LinkedIn, and additional channels that may be deemed

relevant.

 Create shareable content appropriate for specific platforms to drive traffic and

customer engagement.

 Monitor and engage in relevant social discussions about our company,

competitors, and/or industry, both from existing leads and customers as well as

from brand new audiences.

 Run regular social promotions and campaigns and track their success.

 Track, measure, and analyze all initiatives to report on social media ROI.

Requirements

 Familiarity with online marketing channels.

 Up to date with the latest digital technologies and social media trends with a

command of each network and their best practices.

 Creative thinker.

 Excellent communication skills.

Role and Responsibilities

 Manage our social media handles Instagram (137K followers), YouTube (8K subscribers). 

 Execute ideas by creating a content calendar. 

 Generate ideas for our paid/organic ad campaigns and write the copies.

 Handle operations while creating content. 

 Write copies for our App messages and notifications.

Education and experience:

Any graduation degree

1-3 years in digital marketing 

Skills:

1. Strong willingness to learn new things

2. Ability to generate new ideas, think outside the box, and approach problems

in unconventional ways

3. Ability to stay motivated, go-getter attitude

4. Teamwork and collaboration

Roles and Responsibilities

* Work closely with the marketing team to develop social media campaigns that help to achieve corporate marketing goals.

* Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams

*  Monitor the companies social media accounts and offer constructive interaction with users

* Create methods for finding and saving online customer reviews

* Analyse the long-term needs of the company’s social media strategy and offer quarterly reports to the management and executive teams that outline any necessary changes to the digital marketing plan

Requirements and qualifications 

*  bachelor’s degree in marketing, Communications, or a related field

*  4+ years’ experience in social media management

*  Exceptional multi-tasking skills

*  Able to explain complex social media data in an understandable way

*  Strong problem-solving skills

*  Knowledge of Social Media advertising platforms is required.

*  Knowledge of the latest digital marketing trends

*  Experience with email automation tools

*  Sense of ownership and pride in your performance and its impact on         the company’s success

*  Critical thinking and problem-solving skills

*  Team player

* Good time-management skills

*   Excellent interpersonal and communication skills

Role: CLIENT SERVICING - PERFORMANCE MARKETING

Company Industry: Marketing and Advertising

Experience: 2-5  years

Education: Bachelor’s degree or equivalent

Salary Bracket:  - 8L

You will have to develop a thorough understanding of Unigage's clients and drive customer engagement. You will be responsible for streamlining processes for the entire client lifecycle from on-boarding to churn. 

RESPONSIBILITIES:

• Responsible for achievement of digital marketing objectives of our clients
• Oversee overall quality of work being delivered on the account
• Demonstrate subject matter understanding of digital marketing, engage in strategic discussions around Performance marketing, Search Engine Marketing, Social, SEO and other channels

• Experience in fronting client relationships directly

• Handling operations and client management
• Briefing the creative team, helping in the creation of a concept.
• Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
• Strategizing and executing campaigns for clients.
• Working with senior management keeping them informed of new developments, service issues and new business opportunities.
• Managing paid social media campaigns 

REQUIREMENTS:

• Should be hands-on experience in paid search, display, retargeting, email marketing, social, Conversion Optimization, and other key relevant channels that provide traffic and conversions for clients and to share this with internal teams too.

• Understanding and experience of the key analytical and market intelligence tools like Google Analytics and other sources across multi-channels – including PPC and display platforms is a must.

.

• Should have worked on social media calendar and interactions
• Should have advertising agency experience

• Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Developing and monitoring campaign budgets.
• Planning and managing our social media platforms.
• Preparing accurate reports on our marketing campaign’s overall performance.
• Coordinating with advertising and media experts to improve marketing results.
• Identifying the latest trends and technologies affecting our industry.
• Evaluating important metrics that affect our website traffic, service quotas, and target audience.
• Working with your team to brainstorm new and innovative growth strategies.
• Overseeing and managing all contests, giveaways, and other digital projects.

• You will be the One go-to person for - everything- Revenue & Growth. Responsible for building the team, processes & programs that enable growth.
• Owns the overall revenue of the organisation. Manage P&L, Discounts & Marketing budgets efficiently.
• Completely own User Acquisition, Conversion & Retention Drive tech enabled growth for the company.
• Drive Digital & Offline marketing strategies. Completely own the performance marketing and assist in brand building.
• Work with the agency to drive SEO (website) mandates for growing the organic traffic.
• Influence online product changes on websites that drive discovery, user engagement & revenue.
• Lead corporate partnerships and programs to build brand awareness and cost effective user acquisition.

(Only Female Candidates Preffered)
About Proactive For Her

Proactive For Her is a women's healthcare early-stage start-up founded by Achitha Jacob (ex-HBS, DaVita and Kearney). A digital clinic for women, Proactive For Her, offers accessible, personalised and confidential healthcare solutions for women's out-patient health concerns across life stages - from puberty to menopause (https://www.proactiveforher.com/">https://www.proactiveforher.com/).

• Location: Bangalore
• Work hours: 9 am to 7 pm
• Full-time opportunity (Monday to Saturday)

Note: Saturdays will be work from home.

Qualifications

• Masters in Marketing / Business Administration or related field.
• You have prior experience in a similar role with a solid track record of success

Requirements

• You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
• You have good knowledge of Campaign Management Tools (e.g., Active Campaign), and Web Analytics Tools (e.g., Google Analytics).   
• You are highly goal driven and work well in fast paced environments
• You possess strong analytical skills and are comfortable dealing with numerical data    
• Knowledge of SEO and PPC advertising methods
• You have excellent communication & interpersonal skills
• You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments 

      Role

You will be responsible for taking a look at customer growth, acquisition, and activation. Furthermore, you are going to play a role in customer retention and up-selling (the process of selling existing customers additional products or services).

• Lead a team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships   
• Create and implement the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets     
• Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth    
• Ensuring consistent messaging that is aligned with the brand   
• Building win-win relationships with new and existing partners 
• Manage the marketing budget to drive sustainable bottom-line growth

• Crafting the performance marketing strategy for the company and managing the overall online marketing calendar around the same
• Managing all online properties of the brand
• Measuring ROI and a set of other KPIs, based on in-depth analysis of standard digital metrics
• Liaising with multiple agencies, as well as internal offline and traditional marketing teams to devise and execute innovative marketing campaigns throughout the year
  
  

• 5+ years experience in Digital Marketing with experience in Digital Advertising, Website Management, Lead Generation, and/or Lifecycle Marketing
• Experience with problem-solving and analytical skills including conducting qualitative and quantitative research, analyzing data, data visualization, developing hypotheses, synthesizing insights & recommendations
• Experience with digital and web analytics and data tracking tools (e. g., Google Analytics, ) and SQL
• Website management and technology experience including CMS, HTML, CSS, and Javascript
• Experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Experience using various Facebook Interfaces: Ads Manager, Power Editor, Business Manager, Page Insights
• Experience with ad serving tools and DSPs (e. g., DoubleClick, Adobe Advertising Cloud)
• Experience working both strategically as well as in an executional capacity to build and deploy the campaign
• Experience presenting ideas to several stakeholders at once
• Experience collaborating and coordinating with internal and external cross-functional teams
• Experience with digital marketing and digital measurement latest trends and best practices

Responsibilities

• Manage the SEO initiatives - strategising, planning and execution
• Define key metrics and SEO road map (including link building strategy)
• Review and analyse analytics and site traffic to gauge positive and negative changes
• Create and execute an SEO plan for the assigned categories to maximise traffic from the
  channel
• Plan SEO tests, collect and analyse data, identify trends and insights on search engine
  algorithms
• Collaborate with Content team to optimise copy and landing pages for search engine
  marketing
• Collaborate with the SEM team for keyword research and complementary campaigns
• Research, analyse and benchmark against competitor performance
• Create and maintain SEO performance dashboard to provide visibility for respective pages
• Communication to team and management on project development, timelines, and results.

What We are Looking for

• Proven track record of building top talent and high performance.
• A Team Player
• Experience managing large scale systems in competitive and rapid growth environments
• Master of on-page & off-page SEO
• Understand the co-relation of content & link-building.
• Who speaks the language of google webmaster & analytics
• Bachelor's degree with experience of 2 - 4 years in Digital Marketing domain.

A little about Flynote (http://www.flynote.in">www.flynote.in):

Flynote is an international vacation platform with a belief that the best way to plan your trip is to speak to someone who has lived there. To get this done, we work with a global community of travel enthusiasts (Flynote Fellows) who travel and experience the world on our sponsorship. We then leverage this experience to monetise their passion for travel, using Flynote’s Technology Platform to plan & book highly tailored itineraries for our holidaying customers.

Founded by IIT Kanpur-ians in 2018, we are backed by some of the largest venture capital firms in the world & labelled as one of the top 15 early stage startups in Asia.

We are looking for great talent to join as earliest members of our team and make the world travel.

Media: 

1. CNBC: http://bit.ly/2XB70FQ
2. YourStory: http://bit.ly/2ID2CTr
3. Techcrunch: https://tcrn.ch/2ICn46E

As a Social media marketing specialist your major responsibilities revolve around acquisition of travellers (leads) from social media channels such as Facebook & Instagram. This role requires you to take the ownership of the following responsibilities : 

• Research on current benchmark trends, audience preferences and then design strategies for paid acquisition via social media
• Managing a budget to be spent on social media ads
• Design and execute social media ads and align the goals of marketing, revenue and supply team
• Brainstorm new and creative growth strategies for paid acquisition 
• Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Diligently infuse tracking parameters and UTMs in the campaigns. 
• Identify trends and insights, and optimize spend and performance based on the insights
• Align and leverage resources from the tech team, content team, supply team and revenue team to further optimize your campaigns.
• Identify potential new audience (eg :- lookalike audience) and leverage existing customer base by running remarketing Ads.

Requirements:

• Proven work experience as a Social Media Marketing specialist in an experience, travel or hospitality industry. 
• Worked on lead generation campaigns.
• Was involved in managing a marketing budget of 1Cr+ every month.

• Ability to present and communicate ideas and strategies.
• An ability to multitask, to work on a number of projects at once with multiple managers. 
• Facebook Blueprint Certification is preferred but not a must. 

Location : Bangalore

Experience : 3-8 + yrs of relevant experience in handling social boards like Facebook, Twitter, Instagram, etc.

Managing presence of all the south (Kannada, Tamil, Telugu, Malayalam and Marathi properties on social media

Implementing websites social media strategy

Tracking social media conversations about the brand

Tracking social trends for potential viral content

Tracking competition on platforms

Collaborate with Product Development team.

Monitoring trends in social media tools, trends and applications

Implementing insights gained from social media monitoring.

Should be comfortable in handling a small team.

Responsible for copy and Video editing of news stories that go up on the websites.

Should have excellent command over Hindi and English

Excellent overall writing skills in a number of different styles/tones Impeccable spelling and grammar.

A deep understanding of customers and what motivates them online.Great research, organizational, and learning skills.

Researching markets and industries to compare and create content that is innovative and original.

Consistently brainstorming and collaborating with team for new ideas and strategies.

Coordinate with marketing and design teams to illustrate articles

Familiarity with keyword placement and other S E O best practices

High comprehension of software like Microsoft Word and Google Docs

Paraphrase or write content from scratch depending on specific instructions provided in the work order Revises, edits, or updates instructions, information, and frequently asked questions as necessary.

Content Writers Work

Core website copy

Social media posts

Content for banners

Product descriptions

Company bios

Landing Pages

Blogs and news articles

Case studies, whitepapers, and e books

Excellent knowledge of handling social boards like Facebook, Twitter, Instagram, etc.

Understanding of SEO and web traffic metrics

Experience required: Candidates with 3-8 + yrs of relevant experience in similar newsroom role will be preferred.

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  
  

Requirements

• Bachelor’s degree in Marketing or relevant field.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.