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As a Demand Generation Lead, you will play a critical role in driving revenue growth through strategic demand generation campaigns and initiatives. You will be responsible for executing integrated marketing campaigns, optimizing lead generation efforts, and collaborating with cross-functional teams to achieve business objectives.
Roles and Responsibilities:
- Develop and implement comprehensive demand-generation strategies that align with our business objectives and target audience. Identify target markets, segments, and personas to guide campaign planning and execution.
- Planned, create, and execute integrated marketing campaigns across various channels, including email marketing, digital advertising, content marketing, social media, and events.
- Optimize lead generation efforts through the effective use of marketing automation platforms, lead capture forms, landing pages, and lead nurturing workflows.
- Collaborate with the content team to develop high-quality content assets, such as whitepapers, case studies, blog posts, and videos, that support demand generation efforts.
- Utilize marketing analytics tools to track, analyze, and report on campaign performance, including metrics like conversion rates, ROI, and pipeline generation.
- Work closely with cross-functional teams, including sales, product marketing, design, and PR to align demand generation initiatives with overall marketing and sales strategies.
- Stay informed about market trends, competitor activities, and industry best practices related to demand generation and B2B marketing.
Requirements:
- Bachelor’s degree in marketing, business, or a related field.
- Proven experience in demand generation, digital marketing, or a related field within the B2B SaaS industry.
- Strong knowledge of demand generation tactics and channels, including email marketing, digital advertising, content marketing, social media, and events.
- Proficiency in marketing automation platforms, such as HubSpot, Marketo, or Pardot, and CRM systems like Salesforce.
- Excellent analytical skills with the ability to interpret data, track key metrics, and make data-driven decisions to optimize campaign performance.
- Exceptional project management skills with the ability to manage multiple campaigns and priorities simultaneously.
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
- Strategic mindset with a focus on driving results, meeting targets, and contributing to revenue growth
Job Title: Developer
Location: [Company Location or Remote]
Job Type: [Full-time/Part-time/Contract]
Experience Level: [Entry-level/Junior/Mid-level/Senior]
Job Summary:
We are seeking a skilled Developer to design, develop, and maintain high-quality software solutions. The ideal candidate should have strong problem-solving abilities, proficiency in programming languages, and a passion for technology. You will work closely with cross-functional teams to develop scalable and efficient applications.
Key Responsibilities:
- Design, develop, test, and deploy software applications.
- Write clean, efficient, and well-documented code.
- Collaborate with designers, product managers, and other developers.
- Troubleshoot and debug applications to optimize performance.
- Stay updated with emerging technologies and industry trends.
- Participate in code reviews and provide constructive feedback.
- Integrate third-party APIs and databases as needed.
- Ensure software security, scalability, and maintainability.
Required Skills & Qualifications:
- Bachelor’s/Master’s degree in Computer Science, Engineering, or a related field.
- Proficiency in [mention relevant programming languages, e.g., Python, Java, JavaScript, C++].
- Experience with [mention frameworks, e.g., React, Angular, Django, Flask, Spring Boot].
- Knowledge of databases such as [MySQL, PostgreSQL, MongoDB].
- Familiarity with version control systems like Git and GitHub.
- Strong problem-solving and analytical skills.
- Excellent teamwork and communication skills.
- Ability to work in an agile development environment.
Preferred Qualifications (if applicable):
- Experience in cloud technologies like AWS, Azure, or Google Cloud.
- Knowledge of DevOps practices and CI/CD pipelines.
- Experience with containerization tools like Docker and Kubernetes.
- Understanding of AI/ML concepts (for AI-related roles).
Benefits:
- Competitive salary and performance-based bonuses.
- Flexible work hours and remote work options.
- Health insurance and wellness programs.
- Career development and learning opportunities.
- Friendly and collaborative work culture.

- About Team Sequoia
An Engineer’s Life @ SequoiaAT
As an Engineer, SequoiaAT will be a dream job for you. You will have opportunity to work on technologies and product before they hit the market and get popular. If working on a gadget you may get to own one of them as an early tester. Working with us we have a be your own boss culture so you will have plenty of opportunities to interact directly with our customers and their customer. Our goals just do not end there, we want to work with you on your personal development goals and ensure that you meet them.
Is it right job for you
If you are passionate and through about what you have been doing and willing to learn daily, then you will fit in very well. You should also have the ability to freely and clearly communicate your ideas or thoughts to succeed at SequoiaAT
What Technology Skills is required for this ?
Experience in design and development of frontend application using ReactJS framework.
Expertise in designing responsive UI screens using HTML, CSS, bootstrap framework and JavaScript.
Being up to date on the latest practices is a must, e.g., HTML5, CSS3, and ECMAScript 6 (minimum).
Knowledge in identifying & integrating the right frontend libraries for the various UI components that needs to be designed.
Expertise in back-end REST API development using Python.
Knowledge of working on frameworks like Django would be good.
Good practical knowledge in design and management of database structures.
Experience in MySQL / PostgresQL databases is a must.
Basic knowledge in non-relational databases like NoSQL / MongoDB / DyanamoDB etc. would be added advantage.
Cloud Server management and deployment of the developed application in cloud environment like AWS / Google Cloud / Microsoft Azure is desirable.
Preferably AWSExperience in test driven development would be given more preference.
Should have the flare for writing clean and well documented code.
Knowledge of repository maintenance using SVN / Git. Ability / Willingness to work in Agile environment.
Responsibilities Design and implementation of the overall web architecture “Pixel-perfect” implementation of the approved user interface.
Design and deployment of appropriate database structure.
Ensuring the entire stack is designed and built for speed and scalability.
Design and construction of REST API Integrating the front-end UI with the constructed API.
Design and implementation of continuous integration and deployment.



- At least one year experience with PHP or NodeJS.
- Experience with at least one Relational database like MongoDB, MySQL or NoSQL
- Experience with multiple PHP frameworks will be plus(e.g Wordpress, Laravel, Codeigniter,Symfony, cakePHP)
- Proficiency with multiple PHP Frameworks.
- Proficiency designing and building APIs.
- Comfortable in a work environment that requires strong problem-solving skills and independent self-direction coupled with team collaboration and open communication
- Thorough knowledge of Ajax, Javascript, HTML,CSS and other web technologies XHTML and HTML5 coding is desirable.
- Experience in both Linux and Windows environment development. Understanding of RESTful web services.
- Work in a fast-paced, creative atmosphere to develop new ideas that adapt to evolving user needs
- Experience using Git / GitHub. Excellent communication skills


Design, build, and maintain efficient, reusable, and reliable Python services &components
Ensure the best possible performance, quality, and security
Identify bottlenecks and bugs, and devise solutions to these problems
Help maintain code quality, organization
Understanding of established software development life cycles
Ability to prioritize and multi-task in order to meet deadlines
Resolves technical issues through debugging, research and investigation
Collaborate across various teams and with external clients
Contribute innovative designs and ideas for improving our company products and services
Required Skills Sets
Atleast 4+ years of experience in Design and Development with Python.
Experience in Flask / Django
Familiar with version control (Git)
Understanding of SQL
Strong Unit Testing practice
Understanding of design patterns, Microservices Architecture
Understanding of Scrum Agile methodology
Experience in data engineering & Docker is a plus.
Candidate Profile:
4+ Years of relevant experience with Python and its Principles.
Graduate in Computer Science or any related discipline (like BS / B.E. / B-Tech in Electronics,
Electrical, IT)


We are looking for experienced iOS developers to join our team of talented engineers to design and build the next generation of our mobile application. The individual should be self-motivated, creative and proactive, with 1 – 2 years of progressive experience to work successfully in a fast-paced environment including latest technologies like Swift, Objective C and iOS UX guidelines.
– 1 to 2 years experience with iOS, Objective C and Swift.
– 1+ years object-oriented programming experience or equivalent education.
– Experience in an iterative software development environment (Agile).
– Experience with Test-Driven development, continuous integration and other Agile methodologies.
– Good experience in using Apples XCode for software development.
– Experience in standard debugging techniques such as logging, LLDB, and/or instruments to localize and correct software defects.
– Hands on experience using smartphones and tablets preferably iPhone and iPad
– Ability to design, develop, support new and existing applications and perform unit testing and integration testing.
– Experience with 3rd Party SDK integrations and other device libraries.
– Experience packaging and publishing applications on the App Store.
Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide-free fruits & vegetables directly sourced from our farmers. We are an omnichannel platform having both an offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit-level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.
We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmers' produce, a movement that is uplifting the farmer community. Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.
We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.
As a Customer Retention & Market Automation Specialist, you will play a key role in driving & growing our mobile app & website’s engagement and retention metrics. You will run various messaging experiments on multiple channels like notifications, SMS, Email, Whatsapp.
Our ideal candidate will have strong analytical and problem solving skills, led or managed teams, and have understanding of engagement tools like Moengage, Clevertap or Webengage. We love people who are humble and collaborative with hunger for excellence.
Responsibilities:
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Create omni-channel (push notifications, Whatsapp, In-app prompts, SMS, Email etc) marketing campaigns & journeys based on different user segments to drive user acquisition, activation, engagement & retention.
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Define AARRR KPIs and Optimize them with Moengage multi-channel journeys by continuously performing A/B tests. Drive increased engagement & retention.
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Be responsible for and own execution, monitoring and measurement of marketing campaigns and their success. Collaborate with designers & Content creators to get graphic/text content.
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Compile regular reports of campaign performance and results, collaborate with analyst to monitor and review past campaigns and journeys.
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Improve new campaigns using data and feedback from existing and previous projects.
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Create detailed and diverse user-segments to identify high, medium & low activity cohorts.
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Create communication & content strategies to increase the size of high-activity cohorts.
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Analyze website & mobile traffic, create user journeys & campaigns to enable cross-channel product experience and marketing.
Qualification & Requirements:
-
Bachelor’s Degree in Computer Science, Engineering or any other related field.
-
1+ years of experience in creating mobile/web application journeys & campaigns on tools like moengage, clevertap etc.
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In-depth knowledge & hands on experience of digital analytics software like Zoho Page Sense, Google Analytics, CleverTap, Branch, Firebase, Facebook Analytics.
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Excellent copy writing skills to produce high quality copies for marketing campaigns and journeys.
Soft Skills:
-
Ability to prioritize and manage multiple milestones and projects efficiently.
-
Team spirit, good time-management skills, strong communication skills to collaborate with various stakeholders.
Detail oriented, advanced problem solving skills with customer-centric approach
Your job responsibilities include
· Planning and coordinating with internal and external stakeholders to ensure project execution as per technical and functional specifications.
· Reviewing technical requirements and adapting those into a http://force.com/" target="_blank">Force.com application.
· Communicating with end-users to fully understand client expectations.
· Participating in and leading code-review sessions to identify potential project bottlenecks and suggest solutions.
· Requirement analysis, database design, coding, testing, implementation, and maintenance of Salesforce and associated software applications.
· Managing technical delivery of integrations and custom extensions.
· Providing hands-on support in software/application architecture, development, design, independent analysis, and problem resolution.
· Overseeing development, design, UI, and technology integration efforts for the effective completion of a project.
· http://salesforce.com/" target="_blank">Salesforce.com
· Guiding clients over technology, processes, and applications while updating them on regular project-related developments.
Who you are
· 4+ years of experience in http://force.com/" target="_blank">Force.com applications design, development, integration, AppExchange launch and support and minimum 6 months to 1 year of hands-on experience in Salesforce Lightning development.
· Fluent in Salesforce Lightning. Extensive experience developing Lightning Components – both within the Salesforce Lightning Design System and by writing custom Lightning Components in Java Script within the Aura framework.
· Solid experience in Lightning component development and Salesforce customization.
· Convert business requirements into well-architected solutions that best leverage the http://salesforce.com/" target="_blank">Salesforce.com platform. Develop the technical Design, custom solution, and system design based on lightning platform
· Minimum of 6 months Lightning Component development experience.
· Minimum of 6 months experience with Salesforce platform programming languages – Apex, Visualforce, Lightning Component framework.
· Minimum of 6 months experience with Lightning Design System framework.
· JavaScript, Remote Objects or JavaScript Remoting/events, JQuery, CSS
· Salesforce Static Resources Setup and usage of lightning apps and embedding in VF pages.
· Implementing REST integration (http://salesforce.com/" target="_blank">Salesforce.com web services API, REST API, JSON, Apex, HTML)
· Being a Certified http://force.com/" target="_blank">Force.com Developer is a must, an Advanced Developer is highly desirable
· Strong knowledge of Agile methodology
· Proficiency in Apex, Visualforce, Web Services, SOQL, AJAX, XML, Javascript, HTML
· Experience in SFDC customization, integration, and administration
· The ability to lead workshops and provide direction to your team members
· Excellent communication and presentation skills
Skills:- Salesforce, Salesforce Lightning, Integration, Salesforce Apex, and Visualforce.
Essential Skills |
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Role Description |
A fully hands on technical role where the SDeT is expected to work in a cross functional squad including Product Mgmt, Software Engineers, SDeTs, OPS/SRE and be responsible for understanding the feature requirements, understanding the platform architecture, functional flows, determine what test cases are relevant and implement the API/Service/UI automation.
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We are looking for a seasoned frontend developer to join our product team. This role requires you to be a tech-savvy contributor in translating the customer needs and user expectation into interactive web apps. You’ll be an exceptional problem solver and take responsible actions in ensuring the application is optimized both in technology and in delivering best user experience.
Responsibilities:
- Work closely with design, product management and development teams to create elegant, usable, responsive and interactive interfaces across multiple devices.
- Turning UI/UX designs into prototypes, creating awesome interactions from designs, writing reusable content modules and maintainability of the code.
- Implement UI development principles to ensure that the product client-side serves at scale.
- Review and optimize the app usage by monitoring key metrics and rectifying the issues proactively.
- An ability to perform well in a fast-paced environment and bring in optimal flow for rapidly changing design/ technology.
Requirements:
- 2 to 5 years of relevant work experience as a web developer, UI developer, JavaScript expert or frontend engineer
- Experience in Frontend Technologies
- Typescript - the right way. Ie, not using it exactly like Javascript, instead using it in the way it was intended to be used.
- React
- GraphQL (Relay Specification is a plus)
- Apollo Client for React OR React-Relay
- Worked in large React Projects preferably in TypeScript, with proper usage of Typing.
- Familar with React Contexts and Hooks
- Should have a very good understanding, and practical knowledge in Advanced Guides in React (https://reactjs.org/docs/forwarding-refs.html" target="_blank">https://reactjs.org/docs/forwarding-refs.html)
- Familiar with UI layouts, SASS, bootstrap and the CSS GRID system
- Experience with a GraphQL backend using either Apollo Client for React or React Relay is a plus
- Experience using any one React UI Framework: Ant UI, Elastic UI, Material Framework for React, Blueprint UI or Bootstrap for React

