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Job Role: Social Media Manager

Location- Kochi

Kapra Highness Ventures-Buyerzkart , is looking for a Social Media Manager. The candidate must have experience in Ecommerce business environment, as well as producing pertinent, interesting, and creative content for a variety of digital platforms.

The Content and Social Media Manager will create and distribute content in various formats across multiple channels with the goal of enhancing our brands and driving digital follower expansion

Job Responsibilities:

• Contributes to the marketing strategy by leveraging social media to identify and acquire customers.
• Develops social media marketing plans and programs for each product and directs promotional support.
• Maintains online relations with customers by organizing and developing specific customer-relations programs.
• Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
• Creates new strategies for market development, acquiring and analyzing data, and consulting with internal and external sources.
• Maintains research database by identifying and assembling marketing information.
• Provides marketing information by answering questions and requests.
• Achieves financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions.
• Completes social media marketing department operational requirements by scheduling and assigning employees and following up on work results.
• Maintains social media marketing staff by recruiting, selecting, training, and managing employees.
• Develops marketing staff by providing information, educational opportunities, and growth opportunities.

Qualifications/Skills:

• Social media skills
• Creating and maintaining client relationships
• Managing Processes
• Self-motivated yet customer-focused
• Proficient in marketing research and statistical analysis

Qualification:

• Bachelor’s or master’s degree in marketing or a related field
• Proven working experience of 3-5 years in digital/social marketing, particularly in E-commerce company.
• Demonstrable experience leading and managing SEO/SEM, marketing database, and social media advertising campaigns
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing PPC campaigns on all major search engines

As the Field Marketing Manager, you will be responsible for developing and executing marketing campaigns and programs to support the sales team in driving revenue growth in targeted geographic regions. You will work closely with sales, product, and marketing teams to plan and execute regional marketing programs that generate demand and increase brand awareness.

Roles and Responsibilities:

• Planned, create, and execute marketing campaigns and programs that align with the sales team’s objectives and drive revenue growth in specific geographic regions.
• Collaborate closely with the sales team to understand their needs and develop marketing strategies and materials that support their efforts in generating leads, nurturing prospects, and closing deals.
• Conduct thorough research and analysis to identify key market segments, customer profiles, and regional trends. Use this information to develop regional marketing plans and initiatives that effectively reach the target audience and drive demand.
• Work with the marketing team to ensure consistent brand messaging and positioning in all regional marketing efforts. Collaborate on the development of marketing materials, including digital content, advertisements, event materials, and social media campaigns, to enhance brand awareness and build a strong market presence.
• Planned, coordinate, and execute regional events, trade shows, and conferences to generate leads and increase brand visibility. This includes managing logistics, coordinating with vendors and partners, developing event messaging and materials, and tracking event performance.

Requirements:

• Bachelor’s degree in marketing, business, or a related field.
• 5+ years of experience in field marketing or a related role, preferably in the technology industry.
• Proven track record of creating and executing successful field marketing programs and campaigns.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams.
• Demonstrated ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
• Experience with marketing automation platforms, such as Hubspot or Marketo, and CRM systems, such as Salesforce.

As the Marketing Automation Manager, you will be responsible for executing campaigns and initiatives across multiple marketing channels, with a focus on email marketing, marketing automation, and lead generation. You will work closely with the Brand Strategy team and other members of the marketing team to develop and execute campaigns that support our business objectives and drive revenue growth.

Roles and Responsibilities:

• Develop and implement marketing automation strategies aligned with the business objectives and long-term customer acquisition and retention goals.
• Collaborate with the marketing team to plan and execute marketing campaigns that leverage marketing automation capabilities.
• Drive lead generation efforts by implementing effective strategies and tactics within marketing automation platforms. Create and optimize lead capture forms, landing pages, and lead scoring models to enhance lead quality and conversion rates.
• Use analytical tools and data sources to track, analyze, and report on campaign performance, including metrics such as open rates, click-through rates, conversion rates, and overall campaign effectiveness.
• Work closely with cross-functional teams, including sales, content, and design, to align marketing automation initiatives with overall marketing strategies.
• Maintain knowledge of GDPR, PECR, and other relevant privacy regulations to ensure compliance with marketing automation practices.
• Stay informed about marketing automation trends, tools, and best practices within the B2B technology industry. Conduct research and benchmarking to identify opportunities for innovation and optimization in marketing automation strategies and tactics.

Requirements:

• Prior experience in marketing automation or digital marketing for a high-growth B2B technology business.
• Hands-on experience in setting up automated campaigns using platforms like Hubspot, Salesforce, and similar marketing automation tools.
• Expertise in implementing web tracking technologies such as Google Analytics, Mixpanel, Snowflake, etc.
• Strategic mindset to help the business achieve long-term customer acquisition and retention goals.
• Proven ability to translate complex data into actionable insights for stakeholders.
• Ability to pivot quickly and make fast decisions based on changing needs in a high-growth environment.
• Comfortable working under tight deadlines and strong attention to detail.
• Excellent interpersonal, communication, and project management skills with the ability to prioritize tasks across multiple projects.
• Knowledge of GDPR, PECR, and other relevant privacy regulations.

Hey there! We are seeking a highly skilled and passionate Ruby on Rails developer to join our team. As a key member of our development team, you will be responsible for enhancing our product offerings and ensuring smooth operations and scalability of our existing infrastructure. If you have a strong foundation in RoR development, possess a knack for writing clean code, and are excited about building and scaling innovative products, we would love to hear from you.

To provide you with a brief overview of the job role, we are sharing the specific requirements that we expect from you. Please have a look:

Requirements:

• Proven experience working as a Ruby on Rails developer in a production environment.
• Strong knowledge of Ruby, Ruby on Rails framework, and PostgreSQL.
• Extensive experience with hosting and maintaining production applications on AWS, Google Cloud Platform (GCP) services.
• Solid understanding of real-time communication and experience with socket programming.
• Experience in implementing AI in real-world applications is a solid plus.
• Experience in front-end technologies, particularly Vue.js would be a plus
• Strong problem-solving skills and ability to analyze and debug complex issues.
• Experience leading a development team or mentoring junior developers.
• Excellent communication and collaboration skills, with the ability to work effectively in a team-oriented environment.
• Self-motivated and able to work independently with minimal supervision.

Responsibilities:

• Collaborate with cross-functional teams to understand business requirements and translate them into technical solutions.
• Architect and implement scalable solutions using RoR, PostgreSQL, and AWS.
• Develop and maintain APIs, web services, and integrations with various third-party systems.
• Lead and collaborate with a team of developers to design, develop, and maintain high-quality scalable applications.
• Recruit and provide technical leadership and guidance to developers.
• Optimise and ensure the reliability of the backend infrastructure.
• Optimise application performance and ensure the scalability and security of the software.
• Stay up-to-date and passionate about the latest technologies, trends, and best practices in software development.
• Optimize the monthly spending on cloud infrastructure.

About Foaps:

We are an innovative startup empowering restaurants to excel in the online food delivery business. Our platform aggregates all online food delivery orders into a single consolidated dashboard, improving the efficiency of order management and aiding restaurant growth. With a strong presence in the Indian market and partnerships with major delivery services like Zomato, Swiggy, Dunzo, Thrive, and magicpin, we are making a significant impact in the restaurant industry. Backed by flat6labs Bahrain, our mission is to revolutionize how restaurants conduct their online food delivery business.

For more details visit our website www.foaps.co

Why Join Foaps?:

At Foaps, we offer compelling reasons for you to join our team:

• Collaborate directly with the founders: As a part of our team, you'll have the opportunity to work closely with the founders and actively participate in the decision-making processes of our early-stage startup. Your contributions will have a direct impact on shaping the direction and success of our business.

• Stock options: We believe in recognizing and rewarding the hard work and dedication of our team members. As a valued team member, you will be eligible for stock options based on your performance and contributions. This allows you to share in the growth and success of the company.

• Performance-based salary increments: We value your efforts and believe in fostering a culture of growth. Individuals’ performance, dedication, contribution, and achievements will be acknowledged and rewarded accordingly.

• Team-oriented environment: At Foaps, we prioritize collaboration and teamwork. Our company culture is not based on hierarchy but rather on creating an environment that fits the needs and strengths of our team. We foster a supportive and inclusive atmosphere where everyone's voice is heard and contributions are valued.

• Make a difference in the Restaurant industry: Foaps is revolutionizing the online food delivery business, making it easier for restaurants to do online delivery business. By joining our team, you'll have the opportunity to contribute to this transformation and play a vital role in shaping the future of the restaurant industry.

Interested? Join us and become a vital part of our startup journey. Together, we'll build an exciting future and make a real impact.

The ideal candidate would be a person having a strong technical know-how of Drupal application development & CMS concepts, backed with an equally strong hands-on experience. He / She should be fluent with the design concepts using Drupal 8 and above(Must) as well as be well versed with the best practices in the development, testing & deployment phases.

Experience : 5 – 9 years

Contract duration : 6 months

Major Accountability

• Demonstrate expertise in authoring & customizing Drupal modules as well as have experience in working with views, panels and features.
• Carry-out impact analysis & estimation for given set of requirements.
• Develop code by adhering to the Drupal, security and accessibility standards.
• Act as liaison with the client for troubleshooting: investigate, analyze, and solve software problems.
• Work self-directed and independently.

Essential Skills & Experience

• Have overall 4-8 years of IT experience on Drupal 8 platforms.
• Have expertise in developing complex websites based on Drupal 8 platforms and framework-based web applications.
• Have expertise in LAMP environment.
• Have working knowledge of web servers like Apache, Nginx etc.
• Have strong experience with source/version control systems.
• Have excellent communication, analytical & presentation skills.

Education

• Minimum education: B.E., BTech, MCA
• Languages: English written & spoken

Responsibilities:

We are looking for a seasoned frontend developer to join our product team. This role requires you to be a tech-savvy contributor in translating the customer needs and user expectation into interactive web apps. You’ll be an exceptional problem solver and take responsible actions in ensuring the application is optimized both in technology and in delivering best user experience.

Responsibilities:

• Work closely with design, product management and development teams to create elegant, usable, responsive and interactive interfaces across multiple devices.
• Turning UI/UX designs into prototypes, creating awesome interactions from designs, writing reusable content modules and maintainability of the code.
• Implement UI development principles to ensure that the product client-side serves at scale.
• Review and optimize the app usage by monitoring key metrics and rectifying the issues proactively.
• An ability to perform well in a fast-paced environment and bring in optimal flow for rapidly changing design/ technology.

Requirements:

• 2 to 5 years of relevant work experience as a web developer, UI developer, JavaScript expert or frontend engineer
• Experience in Frontend Technologies 
  • Typescript - the right way. Ie, not using it exactly like Javascript, instead using it in the way it was intended to be used.
  • React
  • GraphQL (Relay Specification is a plus)
  • Apollo Client for React OR React-Relay
• Worked in large React Projects preferably in TypeScript, with proper usage of Typing.
  • Familar with React Contexts and Hooks
  • Should have a very good understanding, and practical knowledge in Advanced Guides in React (https://reactjs.org/docs/forwarding-refs.html" target="_blank">https://reactjs.org/docs/forwarding-refs.html) 
• Familiar with UI layouts, SASS, bootstrap and the CSS GRID system
• Experience with a GraphQL backend using either Apollo Client for React or React Relay is a plus
• Experience using any one React UI Framework: Ant UI, Elastic UI, Material Framework for React, Blueprint UI or Bootstrap for React

Required Skills

• Proficiency in CS concepts such as Data Structures, Algorithms and Operating systems.
• More than 2 years of experience in a development Team with very good knowledge and hands-on experience using Java technologies.
• Knowledge of Java MVC Framework Spring MVC / Spring Boot.
• Good SQL and NoSQL skills
• Knowledge of/experience developing Web APIs using RESTFUL services.
• Deep expertise in at least one programming language & tech stack to write maintainable, scalable, unit-tested code - preferably Java.

Good to Have

• Strong object-oriented design skills, knowledge of design patterns, and an uncanny ability to design intuitive module and class-level interfaces.
• Participation in open source projects.
• Active involvement in solving problems on Github, Stackoverflow and similar other community groups
• Hands on experience on PubSub patterns such as Kafka / RMQ
• Experience with full life cycle development in any programming language on a Linux platform

Responsibilities and Duties

• You will translate high level business problems into scalable design and code.
• Create libraries & Utilities for larger consumption.
• Should understand and have knowledge on the application security practices/vulnerabilities.
• You will write performant, unit-tested code, develop object-oriented models and design data structure for new software projects taking systems aspects into account.