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Working at Bottom Funnel Technologies Pvt Ltd
Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Bottom Funnel is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.


Responsibilities
- To analysis business requirements, prepare design and implementation recommendations and estimate development effort
- Collaborate with cross-functional teams to define, design, and ship new features
- Lead or participate in design reviews, code reviews and architecture evolution discussions
- Unit-test code for robustness, including edge cases, usability, and general reliability
- Work on bug fixing and improving application performance
- Continuously discover, evaluate, and implement new technologies to maximize development efficiency
Required Skills
- Experienced with front-end programming language with React JS.
- Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model.
- Thorough understanding of React.js and its core principles.
- Experience with popular React.JS workflows (such as Flux or Redux)
-Experience on .Net Core
-Experience in database MS SQL
- At least 5 year of experience in Cloud technologies-AWS and Azure and developing.
- Experience in implementing DevOps practices and DevOps-tools in areas like CI/CD using Jenkins environment automation, and release automation, virtualization, infra as a code or metrics tracking.
- Hands on experience in DevOps tools configuration in different environments.
- Strong knowledge of working with DevOps design patterns, processes and best practices
- Hand-on experience in Setting up Build pipelines.
- Prior working experience in system administration or architecture in Windows or Linux.
- Must have experience in GIT (BitBucket, GitHub, GitLab)
- Hands-on experience on Jenkins pipeline scripting.
- Hands-on knowledge in one scripting language (Nant, Perl, Python, Shell or PowerShell)
- Configuration level skills in tools like SonarQube (or similar tools) and Artifactory.
- Expertise on Virtual Infrastructure (VMWare or VirtualBox or QEMU or KVM or Vagrant) and environment automation/provisioning using SaltStack/Ansible/Puppet/Chef
- Deploying, automating, maintaining and managing Azure cloud based production systems including monitoring capacity.
- Good to have experience in migrating code repositories from one source control to another.
- Hands-on experience in Docker container and orchestration based deployments like Kubernetes, Service Fabric, Docker swarm.
- Must have good communication skills and problem solving skills
- Developing and maintaining all server-side network components.
- Ensuring optimal performance of the central database and responsiveness to front-end requests.
- Collaborating with front-end developers on the integration of elements.
- Designing customer-facing UI and back-end services for various business processes.
- Developing high-performance applications by writing testable, reusable, and efficient code.
- Implementing effective security protocols, data protection measures, and storage solutions.
- Running diagnostic tests, repairing defects, and providing technical support.
- Documenting Node.js processes, including database schemas, as well as preparing reports.
- Recommending and implementing improvements to processes and technologies.
- Keeping informed of advancements in the field of Node.js development.
Roles and Responsibilities;-
- Include managing Java/Java EE application development while providing expertise in the full software development lifecycle, from concept and design to testing.
- Designing, developing and delivering high-volume, low-latency applications for mission-critical systems
Framework required – spring boot, Hibernate
Skills - Should have knowledge of JPA, js, Ajax

Microsoft Azure Data Integration Engineer
Job Description:
Microsoft Azure Data Integration Developer who will design and build cutting-edge user experiences for our client’s consumer-facing desktop application. The Senior Software Developer will work closely with product owners, UX designers, front-end, and back-end developers to help build the next-generation platform.
Key Skills:
- 3+ years of experience in an enterprise or consumer software development environment using C# and designing and supporting Azure environments
- Expert level programming skills in creating MVC and Microservices architecture
- Experience with modern frameworks and design patterns like .Net core
- Strong knowledge of C# language
- Hands-on experience using the Azure administration portal and iPaaS
- Demonstrable experience deploying enterprise workloads to Azure
- Hands-on experience in Azure function apps, app service, logic apps and storage, Azure Key vault integration, and Azure Sql database.
- Solid understanding of object-oriented programming.
- Experience developing user interfaces and customizing UI controls/components
· Microsoft Azure Certification, Business Continuity, or Disaster Recovery planning experience is a plus
Responsibilities:
- Architect, design & build a modern web application for consumers
- Explore configuring hybrid connectivity between on-premises environments and Azure, and how to monitor network performance to comply with service-level agreements.
- Collaborate with UI/UX teams to deliver high-performing and easy-to-use applications
- Participate in code reviews with staff as necessary to ensure a high-quality, performant product
- Develop a deep understanding of client goals and objectives, and articulate how your solutions address their needs
- Unit testing/test-driven development
- Integration testing
- Deploying Azure VMs (Windows Server) in a highly available environment
- Regularly reviewing existing systems and making recommendations for improvements.
- Maintenance
- Post-deployment production support and troubleshooting
Technical Expertise and Familiarity:
- Cloud Technologies: Azure, iPaaS
- Microsoft: .NET Core, ASP.NET, MVC, C#
- Frameworks/Technologies: MVC, Microservices, Web Services, REST API, Java Script, JQuery, CSS, Testing Frameworks
- IDEs: Visual Studio, VS Code
- Databases: MS SQL Server, Azure SQL
- Familiarity with Agile software development methodologies.
- Advanced knowledge of using Git source control system.
- Azure, AWS, and GCP certifications preferred.
JOB OVERVIEW:
We are looking for an HR and Admin person responsible for managing all the aspects of the company's administration and Human Resources inclusive of the entire processes and practices. Your primary focus will be in organizational development by enforcing the defined company policies, processing the internal arrangements.
The key objective is to impart corporate values and enable business success through the stream of human resources that consists of job design, business ethics,employment cycle,talent management, and facilities management services.
WHAT YOU WILL DO-
- Key ownership in implementation of Business and located HR strategies within the process, team and adhere to company policies/practices.
- Will be the single point of contact for employees and managers for employee related dimensions.
- Ensuring compliance, regulating audits,managing staff wellness.
- Make high-judgment recommendations in the absence of clear guidance from leadership and must have an uncompromising attitude to maintain the decorum of the professional environment.
- Identify the training resources to train the employees in the core functions by measuring the effectiveness of the training and validate the same through feedback and monthly review process with the help of the respective Team Leads and Manager of the Research Department.
- Monthly attrition analysis to track and address undesirable attrition.
REQUIRED SKILLS & QUALIFICATIONS:
- Proven experience in HR and Admin roles.
- People Management skills
- Coaching, Listening, Analytical skills
- Good number orientation
- Strong functional skills in HR area of expertise, ability to resolve conflicts and build teams
- Excellent telephone, verbal, and written communication skill
- Sound knowledge of labor laws and practices.
- Excellent computer skills especially with MS-Office (Excel, PPT)
PREFERRED SKILLS & QUALIFICATIONS:
- Minimum 5 years of experience into the domain of Human Resource and Administration.
- Bachelor’s degree / Master’s degree in Human Resources or related field.
EMPLOYMENT TYPE: Full-Time
LOCATION: In-Office –Jaipur, India
SHIFT TIMINGS: 8pm to 5am IST (Night Shift)
- Six days a week, second and fourth Saturdays off.
- The concerned POC will be following the US Calendar.
We are looking to hire a dedicated content writer (Jaipur- Work from Office) to create content for blogs, articles, product descriptions, social media, and the company website. The content writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content. To be successful as a content writer, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.
Job Role & Responsibilities:
- Conducting in-depth research on healthcare industry related topics to develop original content. Performing detail-oriented research on technical aspects of dental healthcare during the content development stage.
- Developing content for blogs, articles, product descriptions, social media, and the company website.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Conducting keyword research and using SEO practices to increase traffic to the company website.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying customers’ needs and recommending new content to address gaps in the company's current content.
Educational Qualifications & Key Skills:
- Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
- Fresher/ Experienced content writer, preferably from dental healthcare or medical writing background.
- Working knowledge of content management systems.
- Proficient in all Microsoft Office applications.
- Effective communication skills – verbal and written
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.


Job Description
We are looking for an iOS/Mac developer responsible for the development and maintenance of applications aimed at a range of iOS devices including mobile phones, tablets and computers. Your primary focus will be development of iOS/Mac applications and their integration with back-end services.
Responsibilities
- Design and build applications for the iOS/Mac platform
- Ensure the performance, quality, and responsiveness of applications
- Collaborate with a team to define, design, and ship new features
- Identify and correct bottlenecks and fix bugs
Skills
- Experience with Objective-C or Swift and Cocoa Touch.
- Experience with iOS frameworks such as Core Data, Core Animation, Foundation, Web Kit etc.
- Experience with offline storage, threading, and performance tuning
- Familiarity with RESTful APIs to connect iOS applications to back-end services
- Experience with third-party libraries and APIs & Other tools SMS, GPS, APNS, Email, XML parsing, GUI, UI designs, writing XML classes, UIKit, etc
- Understanding of Apple’s design principles and interface guidelines
- Experience with performance and memory tuning with tools.
- Familiarity with cloud message APIs and push notifications
- Proficient understanding of code versioning tools (Git or SVN)




