About
Nudge is a user experience platform for consumer companies to help them activate, retain, and understand users.
We’re backed by Antler, and marquee angels including Kunal Shah (Cred), Dhruv Bahl (BharatPe), Bharati Balakrishnan(Shopify), Prashant Pitti (Easemytrip), Pallav Nadhani (FusionCharts), and Ajinkya Kulkarni (WintWealth).
Who We Are
We're on a mission to revolutionize how companies deliver personalized experiences to their users. At Nudge, we've built a powerful SaaS platform that enables consumer companies to run rapid product experiments and deliver truly personalized user experiences. What makes us special? We help product and growth teams build native UX components without needing any development effort – yes, you heard that right!
Our Secret Sauce
We're proud of our comprehensive suite of tools that work together seamlessly:
- Want to create meaningful interactions? Our dynamic UX library has got you covered
- Need to experiment with UI in real-time? Jump into our visual builder
- Looking to create personalized customer journeys? Our user flows are here to help
- Want to incentivize actions? Our reward engine makes it simple
- Plus, we've got powerful experimentation capabilities and analytics tools to track it all
The best part? We integrate with over 25 popular tools like Mixpanel, Amplitude, Segment, and Braze. We believe in making your existing tech stack work better, not replacing it!
Our Team
We're led by our passionate co-founders, Kanishka Thakur (CEO) and Gaurav Rawat. Under Kanishka's leadership, we're pushing the boundaries of what's possible in personalization and experimentation.
Our Growth Story
We're backed by some amazing investors who believe in our vision. Our journey started with initial backing from GradCapital, and we've since received support from Antler. We're excited to share that we recently closed our Pre-Seed round in 2024, which is helping us accelerate our mission even faster!
What Makes Us Different:
We understand that every user is unique, and their experience should be too. That's why we've built our platform to personalize across multiple dimensions - content, timing, incentives, and UI. Whether you're running A/B tests, creating personalized journeys, or analyzing user behavior, we make it simple and effective.
Want to see how we can transform your user experiences? We'd love to show you around our platform - check out our website or the demo below!
Tech stack
NodeJS (Node.js)
NextJs (Next.js)
PostgreSQL
FigmaCandid answers by the company
A platform for product and growth teams to build native UX to activate, retain, and understand users, without any dev effort.
Product showcase
Company social profiles
Jobs at Nudge
React.jsNextJs (Next.js)
Javascript
Redux/FluxAbout Nudge
At Nudge, we enable consumer companies to automate experimentation and deliver personalized user experiences in real-time. We’re backed by marquee investors across the globe and are now expanding our founding team.
Role Description
As a Frontend Engineer you'll take charge of our dashboard and frontend architecture, working directly with the CTO to scale our platform.
Responsibilities
- Lead front-end web development for Nudge, including the main Dashboard, Chrome Extension, and Web SDK.
- Collaborate closely with the product and design teams to implement intuitive, high-performance user interfaces.
- Ensure code quality by implementing industry best practices, scalable architecture, and maintainable coding standards.
- Plan and architect features proactively, while remaining flexible and adaptable to changing product requirements.
- Optimize application performance through effective network optimization, caching strategies, and efficient state management.
- Demonstrate a strong command of TypeScript, JavaScript, React, Next.js, Redux Toolkit, React Query, and browser storage mechanisms (localStorage, sessionStorage, cookies).
What We’re Looking For
- Expertise in React, Next.js, JavaScript, and Redux Toolkit.
- Strong fundamentals in core JavaScript and deep understanding of browser internals.
- Experience with web storage mechanisms (local/session storage).
- Hands-on experience building and scaling SaaS dashboards and SDKs.
- Demonstrated ownership - you've built things end-to-end in a startup environment.
- Bonus: Published open-source packages on NPM or similar.
Good to Have
- Integrate and leverage LLM capabilities within our products; familiarity with LangChain and Vercel AI SDK is highly desirable.
If you think you’d be a good fit for this role, we’d love for you to apply!
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